If you never ever heard the phrase 'internet tablet' in 2010 then you must have been living in a soundproof cave under a rock in one of the distant corners of the earth.
Tablets are everywhere these days with consumers being enamored by their large interactive screens, their ease of use and their capabilities to go online.
Tablets can have Wi-Fi, 3G and even 4G connectivity enabled giving the appliance a extensive extent of mobile Internet and multimedia features for a wide range of commercial, business and personal applications. Lacking the typing facilities of a keyboard, tablets utilizes multi-touch technologies and a virtual keyboard for inputs using a touchscreen that is larger and easier to use than the limited magnitude of smartphone screens.
The popularity of tablets grew tremendously in recent months, despite the big prize ranges of marquee brands. Basic models cost below 500 US dollars while high-end, fully-featured models are priced up to 2500 US dollars. This spawned an influx of tablet clones in the market, particularly coming from various China manufacturers. These clones are around at really cheap price ranges starting from below 100 US dollars or higher. However, concerns were raised as to the quality of these clones and a host of other likely issues that otherwise properly addressed - could eventually sink your business.
Internet Tablets from China
Apple's iPad enjoyed tremendous success globally and in the US leading to worldwide shortages. With no extra major offerings from more established brands like HP, Sony or Samsung Chinese manufacturers jumped on this opportunity and started releasing a plethora of different internet capable Android devices.
However, some manufacturers, wholesalers and distributors in China would list clones and name them as genuine units from original manufacturers but at incredibly low wholesale prices. These counterfeits would look and may even feel like the bona fide thing. Scrutinizing these gadgets further, you will soon discover that the operating systems are entirely different and will have no access nor will they run proprietary applications.
Selling and Marketing Internet Tablet from China
With clones and counterfeit tablets pouring into the market, an online seller should heed all the red flags and take careful considerations before making your investments with these products. This is to steer clear of the countless things that possibly can go wrong: Shipping delays, wrong products delivered, incomplete products delivered, and product incompatibility with 3G standards, Wi-Fi, voltages, and erstwhile specifications.
In some cases, there are some functional deficiencies in the products that would make them worthless for your customers and disastrous for your company. Some of these issues incorporate the absence of a menu push button that you need to use to call up options such as type size, font, etc. Others lack a back push button so you'll find yourself stuck after opening an eBook and can't go back to the menu or the library to select another file.
That doesn't indicate that you should overlook the concept of selling tablets completely as there are ways to enjoy high customer satisfaction and high profits.
Considerations in Advertising Internet Tablets
When selecting tablets for your product listings, you should take careful considerations of some important elements and ask appropriate questions from your suppliers regarding the following:
* Specifications - you should list all pertinent specification about the device as accurately and as completely as possible. This includes the CPU processor, internal memory size, battery type and capacity, external memory support, audio and video formats, dimensions, languages and extra specifications.
* Memory Capacity - your customers would want to play large amounts of audio, video and other multimedia files so it would be paramount to know up to what capacity the internal and external memory of the tablet is built-in with and how it can be expanded.
* Touchscreen - the size of the touchscreen display as well as its multi-touch sensitivity for intuitive pushing and manipulation of virtual buttons is important to grasp
* Wi-Fi Connectivity - connecting to the internet is probably one of the most important features of your tablet and how the product connects through the Wi-Fi network is incredibly important. One thing to know is how strong the internal antenna of the device is particularly in terms of distance from a hotspot. Another crucial thing to know is the type of 802.11 Standards the device is capable of. Currently the 802.11N standard is the fastest so products built only with an 802.11A or 802.11G architecture will not be able to exploit the ability of this bigger spectrum.
* Disclaimers - it is important to list down product disclaimers to protect you from the limitations of these products. This is more importantly so with regards to the Android OS operating system that these China-made tablets turn up with. Ensure that you state that these systems cannot be upgraded and if the user will modify the default OS, they will eventually void the warranties you are giving them. State also that you do not give assistance or advice for this operating system.
One strategy of online retailers is to rebrand these inexpensive internet tablets as Mp4 players as their main listing category and list then in a subcategory for tablets. Mp4 players from China have wider acceptance now than clone tablets so it would be best to capitalize this fact at the moment.
Cheap tablets that will only give your customers sub-par performance could eventually sink your online commerce business if you oversell them. You should do your homework and make an extra effort to market them the correct way showing all their flaws. There can be less sales in the short term but it will guarantee the long term survival of your business.
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